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CL: Liberos in green jerseys

by WoV
source: cev.lu; cev.lu

After the “Fair Play Volleyball Way” campaign that turned into one of the trademarks of CEV, CEV Marketing Advisor Zoran Avramović presented the innovative “Green Way” campaign which goes along with the introduction of the Mikasa MVA200CEV volleyball.

CEV

CEV

The campaign will mark the start of a new season, with new challenges and new ideas. Volleyball – a pure, clean game – will send out a message of sustainability and corporate social responsibility: “Let’s protect our planet earth!” 

Apart from the Mikasa MVA200CEV, the campaign will be promoted with the green shirts that will be worn by the libero players of all teams participating in the 2015 edition of the CEV DenizBank Volleyball Champions League that will start in less than ten days. A green shirt was also distributed to all delegates in attendance to mark the launch of the “Green Way” campaign. 

 

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Axe October 25, 2014 - 3:36 pm

Very nice Mr. Avramovic! One of a few places where teams could get some extra money from their sponsor was a libero’s shirt! And how you took it to promote CEV’s personal campaign!!! Not even Deniz Bank as a main sponsor!!!! And one more thing: How do you know the sizes that liberos wear???? Where are you from Mr. Avramovic? Do people play volleyball in your country?

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